In a very special holiday celebration, Visit California partnered with Outstanding in the Field and Food Network star Tyler Florence to host The Grateful Table, a decadent dinner to raise awareness and much needed funding for fire victims in the North Bay. A testament to the resilience of wine country and the surrounding areas that were devastated by October’s fires, the festivities highlighted many of the truly exceptional elements for which the region is renowned- amazing food, wonderful wine and spectacular scenery.
Set inside Domaine Chandon’s picturesque vineyard along the Napa and Sonoma County line, more than 500 guests attended the event, including first responders, culinary experts and tourism professionals- each with their own personal connection to wine country and desire to bring a speedy recovery to the area.
“Our guests came from far and near during a holiday week to share our table and support this community. I want to thank the hundreds of people that came together at The Grateful Table and the countless travelers who continue to visit the region and support the local economy.” said Visit California President & CEO Caroline Beteta.
Celebrity host and Food Network Star Tyler Florence spoke to guests throughout the event, offering praise and recognition to the first responders in the crowd and sharing his own perspective on the need for community support and action in the wake of the fires. “It’s all about our friends, our neighbors and our families getting together to support one another through thick or thin. We all just went through a really horrific share experience together and this what it’s all about.”
Tourism is a tremendous part of the North Bay economy, brining nearly $3.7 billion to the region each year. October’s wildfires affected the area on a massive scale, destroying an estimated 8,900 structures and causing loss of life any livelihood for numerous people. While there is a massive recovery effort taking place throughout the region, the event was an important reminder that many areas of wine country are still up and running and open for much-needed business.
“If you’re thinking of coming to California, please come to this area,” said Chef Tonya Holland of Brown Sugar Kitchen in Oakland. “This is one of our treasures. These vines are as old as this state—as this country—there’s beautiful food and wine here and the people are amazing. Please come support Sonoma and Napa.”
100% of ticket sales for The Grateful Table went directly to fire relief efforts including the Mendocino County Disaster Fund, Napa Valley Community Disaster Relief Fund, Sonoma County Resilience Fund and California Restaurant Association Foundation.