Home Beauty News Our Favorite Beauty Breakthroughs at Cosmoprof’s Trendsetter Presentation

Take a look behind the scenes at Cosmoprof Las Vegas’ Trendsetter presentation, to see the latest in beauty innovation, tips and techniques.

Photo Credit:  Jennifer Fong

Every year, Cosmoprof North America leads the way to bring beauty insiders the latest trends and breakthroughs in products, ingredients and packaging.  The industry-wide show brings brands, expert speakers, panels, and vendors from around the world to thousands of beauty and personal care insiders at the Las Vegas show.

Through years of this special event, we’ve seen innovation before it hits anywhere else.  And this year was no different.  Through special invitation, media members were invited behind the scenes to the Cosmoprof Trendsetter presentation to see the latest in beauty innovation  and techniques. For us on the go trendsetters, have a look at our favorite “it” products to look out for at your local beauty boutiques, stores, and shelves.



If you’re like us, and have a thousand random palettes, shades and colors to choose, then M-Y-O Cosmetic Cases are your solution for life!  Today is a new day, where we are are all our own makeup artists. The M·Y·O Cosmetic Everyday Kit, and Pro-Kit, signals a new era in “on-the-go” beauty, and “on-the-job” efficiency for the everyday trendsetter and makeup artists alike.  The M-Y-O Cosmetic Case is a cosmetic palette kit that lets you streamline your makeup — not to mention the contents of your makeup bag!

Designed in collaboration with professional makeup artists, every aspect of our case’s design is intentional, supporting a minimalistic approach to makeup while still accommodating multiple types of makeup. Our case has the versatility to securely stow regular and pan makeup, makeup accessories and in our proprietary M·Y·O Makeup Pods, foundations, concealers, lipstick, powders, hair gel, eyelashes, jewels and more.

MYO Cosmetic Cases is a fresh new system thats transforming the way makeup artists do makeup and for the everyday beauty, it’s a new way to do beauty!



If you’ve ever experienced the heaviness and stiffness strip lashes, then Battington Lashes offer the perfect way to wardrobe your lashes to fit your lifestyle.   And while mink lashes extensions might be the current craze, Battington Lashes are a much more eco-friendly -and comfortable choice – for everyday wear.

These lashes are handmade from 100% silk which gives them unmatched durability and comfort.  There is no “one-size fits all” lash.  Each one of the Battington Lash sets are carefully researched designed with diverse eye shapes and sizes in mind.


This is the new generation of mascara, that reveals intense, amplified runway lashes. Its unique formula lengthens, volumizes, lifts and curls lashes while argan oil conditions and protects. The unique flat curved brush hugs every lash, revealing beautifully amplified lashes that are smudge, flake, clump free, and paraben-free.



Transport yourself to the heavens with this divine lipstick.   This velvet lip color glides on lips leaving an airy, weightless cushion of long lasting color. A single swipe of your finger transforms this moisturizing satin color into a rich, matte finish lipstick.

Satin to Matte technology:  One swipe and it’s a satin finish.  If you press your lips together, they come a matte finish.



We love any way to can look cute on the go.  And cute accessories will definitely help that cause:  Macaroon For Hair  On-The-Go Detangling Hairbrush with Compact Mirror is the most adorable way to tame your tresses on the go.

Created to fit comfortably in any hand and meticulously sculpted for lightweight balance, comfort, and control, Macaron for Hair is a detangling delicacy with a velvet touch. Its Parisian-inspired design includes a clever cover that doubles as a compact mirror and a brush protector—never again will you snag your hair on a busted, bent, or broken bristle. This petite all-inclusive brush is the perfect on-the-go accessory for any occasion.



Skincare should not only be good for your skin, but for the environment too.  If you have not experienced the elegance and simplicity of Intelligent Nutrient’s skincare, then it’s time to try this natural beauty groundbreaker.   Their philosophy:  “Everything we put in and on our bodies should be nutritious and safe”.  These are non-toxic, certified organic products that work for you and the planet.  Products are vegan, cruelty-free and made with plants, not petroleum.  As Intelligent Nutrients says, “Be pure, unadulterated and wild everyday.”


Beauty and the bump is a prestige set of cosmetic products designed to bring comfort to pregnancy, while simplifying beauty.  All of their products come in the most adorable pink travel bag for easy, on-the-go application. Formulated with natural ingredients, with the key nourishing ingredient of Pomegranate is present throughout the line.  The kit can be used on a daily basis, when traveling, during a hospital stay, or makes a perfect gift for moms to be!