Images by Drew Altizer Photography
Fashion is an art form. It can be admired from a distance, or it can come to life in front of your very eyes. San Francisco fashion design team, JAKE, has always utilized its creative forces to create uncharted avenues to showcase fashion in a new light. On the evening of September 15th, the worlds of fashion, philanthropy and art came together at “Fashion for a Reason.”
The fete, held in collaboration with the The Drever Family Foundation, was a unique way to merge the art and fashion industries. The festivities began at the Jake Jackson Square flagship, as Former San Francisco Mayor Willie Brown presented The Drever Family Foundation with a certificate of Honor from the City and County of San Francisco in recognition of the Drever’s commitment to the world of arts.
Mr. Brown’s presentation was followed by the eagerly-awaited live runway show, where models donned Jake’s “Night Circus” Fall/Winter Couture Collection. This collection featured both menswear and womenswear constructed from textured fabrics of dark, sultry colors that epitomized the drama of the “Night Circus” motif.
Jake’s creations were in constant motion as the models walked from the finale, off the runway, directly to The Battery penthouse for the after party, where guests were in store for a rare opportunity to see GEV magazine’s live editorial photo shoot.
Upon exiting Jake’s flagship, guests witnessed the unveiling of Jake’s new hand-painted mural, crafted by by New York artist Ed Granger. Without a doubt, the colorful artwork – a welcome addition to the Jackson Square district – was unmistakably, Jake.