All photos by Drew Altizer Photography
“Look good while doing good.” How many times can we say that after we’ve spent time online purchasing clothes and accessories? This is the mission of Inspired Luxe, the newly launched online marketplace from Bay Area entrepreneur Denise Bradley – Tyson.
On May 28th, Bradley – Tyson hosted an Inspired Luxe launch party at the Matrix Fillmore to celebrate the launch of her new online curated shopping experience dedicated to supporting small-scale designers and artisans around the world.
Unlike traditional stores or other online marketplaces, Inspired Luxe brings together a unique multi-layered, multi-cultural mix of patterns, prints and pieces that showcase hidden gems and up-and-coming trends from top local designers, craftspeople and brands. This allows customers to enjoy hand-picked designs that would otherwise never be discovered.
Inspired by her own world travels, Inspired Luxe was conceived by Bradley-Tyson, who serves as the company’s CEO and “Curator-in-Chief.” She has a passion for arts, a keen eye for quality and originality, and a successful track record of launching and establishing brands.
“Through Inspired Luxe, we strive to promote and preserve cultural heritage,” said Bradley-Tyson. “By helping local artists and brand houses find new markets and grow their businesses, we and our customers empower them to continue creating and sustaining their traditions and, in some cases, preserving rare skills and methods that have been passed along through the generations. Each piece tells a unique story.”
From South Africa to Italy and beyond, Bradley-Tyson, who holds degrees from Stanford and Harvard, takes what she calls a “glocal” approach, “a mash-up of global and local considerations,” she explains. “We are enamored with local heritage and love discovering new artists all over the world so we can bring affordable luxury to consumers through our online marketplace.”
With the launch of Inspired Luxe, Bradley-Tyson adds entrepreneur to her already impressive dossier. Her long list of personal and professional accomplishments include launching and establishing San Francisco’s Museum of the African Diaspora (MoAD) where she served as Executive Director. She is the President of the San Francisco Film Commission and earlier in her career she oversaw audience development and synergistic program activities at the South Bank Centre in London, Europe’s largest multi-disciplinary arts venue. Bradley-Tyson also served on the steering committee of the Arts Council England under Prime Minister Tony Blair. As a woman of color, she brings a lifetime of invaluable experience and unique insight to the e-commerce industry.